Cookie Policy

What Are Cookies

Cookies are small text files that are placed on your device when you visit our website. They help us provide you with a better browsing experience and allow us to analyse how our website is used.

Types of Cookies We Use

Essential Cookies

These cookies are necessary for our website to function properly. They enable basic functions like page navigation and access to secure areas. Our website cannot function properly without these cookies.

Examples include:

• Session management cookies
• Security cookies
• Load balancing cookies

Analytics Cookies

We use analytics cookies to understand how visitors interact with our website. This helps us improve our content and user experience.

We use:

• Google Analytics to analyse website traffic and user behaviour
• These cookies collect anonymous information about pages visited, time spent, and user journey

Marketing Cookies

With your consent, we may use marketing cookies to:

• Show you relevant advertising
• Measure the effectiveness of our marketing campaigns
• Personalise your experience on our website

Functional Cookies

These cookies enhance the functionality of our website by remembering your preferences and choices.

Examples include:

• Language preferences
• Region selection
• Customised content preferences

Third-Party Cookies

We may use third-party services that place cookies on your device:

Google Analytics

• Purpose: Website analytics and performance measurement
• Data collected: Anonymous usage statistics
• Privacy policy: Google Analytics Privacy Policy

Marketing Platforms

We may use marketing platforms that place cookies to:

• Track conversions from our advertising
• Retarget website visitors
• Measure campaign effectiveness

Managing Your Cookie Preferences

Browser Settings

You can control cookies through your browser settings. Most browsers allow you to:

• View what cookies are stored
• Delete existing cookies
• Block cookies from specific sites
• Block all cookies (though this may affect website functionality)

Our Cookie Banner

When you first visit our website, you'll see a cookie banner where you can:

• Accept all cookies
• Reject non-essential cookies
• Customise your cookie preferences

Opting Out of Analytics

You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

Cookie Retention

Different cookies have different retention periods:

• Session cookies: Deleted when you close your browser
• Persistent cookies: Remain for a set period (typically 1-24 months)
• Analytics cookies: Usually retained for 26 months
• Marketing cookies: Retention varies by platform (typically 30 days to 2 years)

Changes to Our Cookie Policy

We may update this Cookie Policy to reflect changes in our practices or for legal reasons. We will post any changes on this page and update the "Last updated" date.

Your Rights

Under UK data protection law, you have rights regarding cookies that collect personal data:

• Right to withdraw consent
• Right to access information about cookies
• Right to request deletion of cookie data

Contact Us

If you have questions about our use of cookies, please contact us at:

Technical Information

Cookie Details

For technical details about specific cookies we use, including their names, purposes, and retention periods, please contact us at richard@palmb2b.com.

Updates and Notifications

We will notify you of significant changes to our cookie practices through our website or by email if you have subscribed to our communications.